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When Is Amazon Prime Day 2021? The Best Early Deals & How to Shop It

If you consider yourself an especially savvy shopper who loves a good sale, you know just how big of a deal Amazon Prime Day 2021 is. In fact, before the epic blowout even begins, you probably have a plan of attack ready to go so you don’t miss out on any major deals. You’re also the person all of your family members and friends ask for the best Amazon Prime Day deals and what’s actually worth picking up. We get it: We fall into that category, too.

Buzz is building all over the internet about Amazon Prime Day, the megaretailer’s biggest day of the year — and what may be the all-around busiest day of 2021 for online shopping. To make sure you don’t miss a single deal, steal, or discount, we’ve got you covered with a head-to-toe, A-to-Z guide to Prime Day, including the date it starts, how to shop it, and what offers you can expect.

What is Amazon Prime Day?

In simple terms, Amazon Prime Day is a marathon of deals that lasts 48 hours. The sales span all categories, including beauty, apparel, kitchen/dining, electronics, and more — and the discounts are deep. There’s truly no better time to shop for your essentials and wishlist items than during Prime Day because chances are, they’ll be on sale at one time or another (more on “lightning deals” later). Consider this your guide to all things Amazon Prime Day, so read on to find out how to best prepare yourself to shop quickly and strategically.

Even though you can sign up for Amazon Prime at any time leading up to or during the sale itself, now is probably the best time to do so, because only Prime members have access to all of the money-saving steals. All you have to do is head over to Amazon to sign up.

If you’re hesitant about committing to a membership, you’re in luck: Amazon also offers 30-day free trials, as well as six-month free trials for students. 

When is Amazon Prime Day 2021?

As of June 1, Amazon has officially announced Prime Day 2021 dates. Mark your calendars for Monday, June 21 at 12 a.m. PT, and Tuesday, June 22 at 11:59 p.m. PT. If you’re not inclined to start shopping in the early hours of June 21, be sure to set an early morning alarm so you don’t miss out on too much of the action.

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