Beauty Trends

Wet n Wild’s SpongeBob Squarepants Collection Is a Total Catch | Details, Shop Now

Raise your hand if you grew up hearing the tune of a scraggly pirate singing, “Oooooh, who lives in a pineapple under the sea?” I’ll spare you the rest of the lyrics, but I hope I’m not the only one who has a special place in my heart for SpongeBob Squarepants and his squeaky, high-pitched laugh, as well as the rest of the Bikini Bottom crew.

Well, for all of my like-minded mateys, I’m delighted to share that Wet n Wild released its very own SpongeBob-themed collection — and it’s actually so good. Not only is everything a great deal (the most expensive item is the eye shadow palette ringing up at $15), but the quality is up there in terms of pigmentation, longevity, and overall fun packaging. 

Courtesy of brand

As an Allure editor, I’m inundated with makeup launches and my pineapple house — I mean, New York City apartment — is always over capacity with the latest lipsticks, highlighters, and eye shadow palettes, but this collection manages to stand out and spark joy. I always appreciate a healthy dose of nostalgia (I’m a ’90s baby after all), but what I like most about the products you see above is the practicality element. 

Wet n Wild SpongeBob SquarePants PR Box

You’ll see what I mean once I dive into each item, so grab your flippers and scuba gear, because we’re approaching Bikini Bottom any second now:

SpongeBob, Patrick, and Squidward Makeup Sponges ($6 each)

Courtesy of brand

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