Hype Hair Launches First-Ever Holiday Marketplace

Hey ladies, it’s time to get your holiday shop on! Hype Hair has just launched its first-ever marketplace featuring Black woman-owned hair and beauty brands. 

The Hype Hair Holiday Marketplace was created in partnership with Grind Pretty and Sadiaa Black Beauty Guide to create a platform for rising hair and beauty brands to share their must-have holiday finds.

The marketplace is anchored by celebrity beauty boss Angela Simmons, who is debuting her new mink eyelash collection, Lash Party, and funny-woman-turned-entrepreneur Pretty Vee, who is featured in a new collabo with Grind Pretty. 

Other featured brands include AcARRE, Ador’e Luxury Hair Extensions, The Glamatory, Kazmaleje, Kiss My Black, and Vie Beauty.

“As an entrepreneur, I’m always looking for innovative ways to promote Black female-owned businesses,” said Mimi Johnson, Grind Pretty founder and CEO. “With my partnerships with Hype Hair and Sadiaa Black Beauty Guide, this holiday shopping experience was a no-brainer.”

The marketplace is open now through December 15 at shop.hypehair.com. Customers can search and shop directly on the site.