Beauty Trends

19 Most Popular Nail Colors of 2020 — Prettiest Nail Polish Shades

Manicures are so much more than just colorful fingertips. They’re a means of self-expression, self-care, and joy — that is, if you can ever decide on a nail polish color.

Picking out a shade among the wide array of options you’re faced with at your local nail salon, beauty-supply store, drugstore, or beauty boutique can prove to be no easy feat. After all, you could be faced with a wall filled with not only hundreds of hues but lots of finish options, like rich cremes, high-shine glitters, and statement mattes.

Remember, it all comes down to your personal preferences at that moment and what you think will make you happiest when you look down at your hands for the next week or two. But if you’re still not sure what color to try next and you’re looking for inspiration for where to begin, we’ve pulled together a guide to the best nail polish colors of all time with options from prestige, drugstore, and indie brands — all curated by top editorial nail artists such as Rita Remark, Mar y Sol Inzerillo, Miss Pop, and more.

Whether you’re looking for the blackest black like Essie’s Licorice or a vibrant pink neon (we’re looking at you, Butter London’s Strawberry Fields) — we got you covered. Read on to find your new favorite shade.

All products featured on Allure are independently selected by our editors. When you buy something through our retail links, we may earn an affiliate commission.

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